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Tag: target audience

Dochase – Audience Targeting

Dochase – Audience Targeting

A target audience is the intended audience or readership of a publication, advertisement, or other messages. In marketing and advertising, target audience is a particular group of consumers within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Dochase audience targeting uses the perfect mix of demographic, geographic, behavioral, interest and intent based data to build your unique target audience. Audience targeting on Dochase Adx helps to filter and determine who will see your…

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What Makes an Effective Marketing Campaign

What Makes an Effective Marketing Campaign

  What Makes an Effective Marketing Campaign Any marketing campaign at all is better than none, this is because you are directing your business marketing efforts to prospective clients instead of sitting blindly and expecting increase in sales and it never comes. But effective marketing campaign is the one that gets you the results you are looking for, and that takes serious planning and execution. For a campaign to be effective you need to know the following: Know Your Target…

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