Author: Chinelo Anigwe

Brand Awareness on Dochase Adx

It does not matter how much quality your products and services have, how much you spend on advertising, or how much you post to social media, your business isn’t likely to get very far if it does not have a brand. Your brand consists of…

Ad Fraud in the Industry

Ad fraud has been one of the biggest problems in the Adtech industry. As time went by, the industry have found out ways to mitigate ad fraud in the past and are still working on doing more. But ad fraudsters are getting more and more…

Mobile-App Ads.txt

In 2017, the Interactive Advertising Bureau (IAB) introduced an initiative called ads.txt, Authorized Digital Sellers. Ads.txt is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory. The mission of ads.txt is simple:…

Important Tips For Better Monetization

There are a few tips to help publishers better monetize their inventory in 2019. It is important that as a publisher you focus on maintaining your site traffic and meet revenue goals. Also, at the same time it is important to view thing from an…

Dochase | Truecaller App

Dochase Adx is proud to announce to her advertisers that they can now buy Truecaller inventory directly from their dashboards. Advertisers can reach and engage the widest pool of mobile users on mobile all over the world. Truecaller was developed by True Software Scandinavia AB,…

Dochase SMS-Tagging Feature

Many advertisers have thought greatly of ways to reach more customers offline. Our phone is the most intimate form of technology we have. It is always with us, allowing you to offer the right deal to the right person at the right time. Dochase SMS-tagging…

Dochase In-App Advertising

As we all know more and more people access the internet using their mobile phones. According to Mary Meeker’s report, smartphone users are now spending 89% of their total time spent on any media in mobile apps and only 11% on the mobile Web. Dochase…

Dochase Click-to-Call Feature

Lets talk about one of our exciting features, the Dochase Click-to-talk. Click-to-Call also known as Click-to-Talk by Dochase enable customers to call advertisers, services or subscribe by clicking an advert. With this you get direct leads. Its a type of digital communication in which a…

Dochase Ad Targeting in a GDPR World

The General Data Protection Regulation (GDPR) has affected a lot of businesses and their ad targeting. Here in Dochase we have always taken users data and information seriously, so the GDPR had very little effect on us, we have updated or policies according to GDPR…

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